Dan Larden
The difference between consultancy and agency
In this blog, Dan Larden, our Head of UK, outlines what he has learnt in his first three months in consultancy, compared to an agency role.
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Blog
Discover our range of digital advertising blogs. Each of our blogs has been written by our excellent team, all with experience across our range of specialisms.
For more information on how to receive impartial, expert advice, contact us.
TPA Digital
- Jan 10, 2022
- 1 min
Data Clean Rooms Series
In this blog, Ella Stanton, our Marketing Assistant goes through what Data Clean Rooms are and how they work.
James Diba
- Jan 10, 2022
- 3 min
Keeping in-house programmatic teams trained and up-to-date
In this blog, James Diba, our Client & Operations Director, discusses how you can keep in-house teams trained and up-to-date.
Genevieve Braine
- Jan 10, 2022
- 5 min
Brands have access to heaps of data, yet it’s incredibly siloed – is a CDP the answer?
In this blog, Genevieve Braine, our Client Partner, explores whether a CDP is the answer for your brand.
Genevieve Braine
- Jan 10, 2022
- 5 min
Should a ‘digital’ team still exist in 2021?
In this blog, our Client Partner, Genevieve Braine, outlines key considerations of digital teams in 2021.
TPA Digital
- Jan 10, 2022
- 5 min
Why Brands Need To Take Supply More Seriously
In this blog, we explore why brands need to take programmatic supply more seriously.
TPA Digital
- Jan 10, 2022
- 3 min
The Importance of Publisher Direct Relationships
In this blog, we explore how the publisher role has changed and the importance within publisher direct relationships.
TPA Digital
- Jan 10, 2022
- 3 min
What role will Connected TV play in post-cookie deprecation?
In this blog, our Client Partner, Genevieve Braine, explores the role of Connected TV in the post-cookie world.
TPA Digital
- Jan 10, 2022
- 4 min
To Consolidate or not Consolidate? That is the question
In this blog, we discuss the areas to consider before deciding whether supply consolidation is the right option for your brand.
James Diba
- Jan 10, 2022
- 3 min
Why The Biggest Industry News in 2021 Is Actually The Biggest Opportunity in 2021
In this blog, our Client & Operations Director, James Diba, explores how the delayed phasing out of 3rd party cookies is a great opportunity
TPA Digital
- Jan 10, 2022
- 3 min
Essential Hires for In-Housing Programmatic
In this blog, we explore a list of key considerations when hiring for in-housing programmatic.
TPA Digital
- Jan 10, 2022
- 2 min
Getting to know our new programmatic consultant Genevieve Braine
In this blog, we welcome the newest member of our team, Genevieve Braine.
TPA Digital
- Jan 10, 2022
- 3 min
How Advertisers Can Build Their Programmatic Technology Stack
In this blog, our Marketing Assistant, Ella Stanton, explores the areas of how advertisers can build their tech stack and how TPA can help.
TPA Digital
- Jan 10, 2022
- 2 min
The Programmatic University re-launches with new Foundations Course
In this blog, we announce the relaunch of The Programmatic University and a brand new course: Programmatic Foundations.
TPA Digital
- Jan 10, 2022
- 1 min
5 things to consider before In-Housing Programmatic
In this blog, Dani Stewart, our Senior Client Partner, discusses five things you need to know before in-housing programmatic.
TPA Digital
- Jan 10, 2022
- 5 min
Will digital marketing measurement die alongside third-party cookies?
In this blog, Lloyd Greenfield, our Strategy Director, explores whether digital marketing measurement will die alongside 3rd party cookies.
TPA Digital
- Jan 10, 2022
- 4 min
SPO is important, but do brands understand the benefits?
In this blog, we discuss what SPO is, why it is important and the benefits of employing SPO strategies for brands.
TPA Digital
- Jan 10, 2022
- 5 min
Online Identity Verification – Why Digital Platforms Must Go Further
In this blog, James Diba, our Client & Operations Director, explores online identity verification, and how platforms must go further.
TPA Digital
- Jan 10, 2022
- 1 min
What DSP should you be using?
In this blog, Dani Stewart, our Senior Client Partner, has produced a handy one pager to help you decide what DSP you should be using.
TPA Digital
- Jan 10, 2022
- 2 min
Consultancy: A cost or a saving?
In this blog, James Diba, our Client & Operations Director, discusses his views regarding whether consultancy is a cost or a saving.
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