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  • Writer's pictureTPA Digital

The Programmatic Advisory Launch Online Training Site – The Programmatic University

The Programmatic Advisory launch The Programmatic University to help the industry accelerate their programmatic knowledge through remote learning.

by Wayne Blodwell

Today, 2nd of April, The Programmatic Advisory have launched an online training site, The Programmatic University –

Speaking about the launch, Wayne Blodwell, Founder & CEO at The Programmatic Advisory said “for many industry stakeholders, programmatic appears highly confusing. We have decided to solve for this by creating a series of short practical courses – delivered remotely – to help people better understand programmatic.”

Wayne added “Whilst we have created these first ten courses for launch, we expect to see other industry leaders add courses over time. We would love The Programmatic University to become an affordable and easy way for people to learn whilst knowing there is no ‘sales angle’ involved in the training they are given”.

In addition to the structured courses, The Programmatic University aims to deliver an industry-wide community which fosters learning and knowledge sharing. All learners will have access to a free, invite-only Discord group to facilitate this.

The Programmatic University has launched with 10 ‘how to courses’ covering brand safety, ad ops, inventory selection plus others – each session is capped at a 20 person max and more courses/sessions will be added dependent on demand. Sign up today –

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