Delivering a programmatic partnership
Programmatic specialist suppliers reviewed
Specialist criteria evaluated
Cultural criteria evaluated
This brand were going through a digital marketing transformation and were looking for a partner to support them in the next stage of their evolution, from outsourced IO based buying to fully transparent and strategic use of programmatic technologies.
TPA Digital supported this transformation by creating a detailed evaluation framework and technical approach to selecting a partner, ensuring the partner felt energised and commercially empowered to do the right things for the client.
A quote from the client
“TPA Digital provided us with impartial strategic advice to ensure that we would select the right partner for our needs. Highly professional, responsive and friendly. Would certainly recommend.”
- Biddable Media Manager